Digital Marketing Trends for 2023
With 2023 fast approaching, businesses and marketers are planning their strategies for 2023. At Zen, we've decided to help by identifying seven of the biggest trends to help businesses grow in 2023.
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How Does Googles Algorithm Work
Our team of SEO specialists have created a guide to help businesses understand how Google's algorithm in order to boost your search rankings!
Are Sitemaps important for SEO in 2023?
Do you have a website? Do you regularly use sitemaps? Ever wondered how beneficial it is for your SEO? Find out more here!
The Importance of Storytelling in Christmas Advertising in 2022
With John Lewis and Aldi releasing their new Christmas adverts capturing the holiday spirit, how effective is storytelling marketing in Christmas campaigns
The importance of different marketing tools and platforms
A hot topic here in the Agency is the tools and platforms we couldn’t live without. Whether it’s for project management, content management or to help with transparency, we only set out to use tools that are we know are easy for both our team and clients to use together.
What Can Businesses Learn From Mr Beast leading up to 2023?
With over 100 million YouTube subscribers, Mr Beast is an ongoing success. He's now dived into the fast food and chocolate market, with great success. But, what can businesses and marketers learn from this YouTube sensation?
How to Find the Perfect Influencer for Your Brand?
With Christmas approaching, brands must consider social media marketing and influencers can optimise their visibility to help drive sales. Influencers can increase your conversions by 10 times. Find out how to find the perfect influencer for your brand?
Gen Z - Changing the face of retail
Retailers better act fast as Gen Z and Millennials are changing the way retailers need to market. Find out more here!