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Latest Blogs

Marketing Failures: Lessons in what NOT to Do

05 June 2023

With the recent controversy and backlash over Bud Lights campaign with Dylan Mulvaney. We've asked our Intern Ellis to compile a list of her top 5 biggest marketing "fails" to help teach businesses on what NOT to do.

The Importance of Video For Business in 2023

22 May 2023

In today's digital age, businesses need to leverage the power of video to stay ahead of the competition. Videos have become an integral part of the digital marketing strategy for businesses, as they have proven to be more engaging and effective in conveying the message to the audience. 91% of businesses in 2023 use video in their marketing strategies. In this blog post, we will explore the importance of video for businesses in 2023 and the benefits it offers to both B2C and B2B businesses.

TikTok Shop - A new way of E-commerce

15 May 2023

The Zen Agency's latest blog discovers how TikTok shop can be a great new way to boost your brand awareness, in this blog post Zen discusses what TikTok shop is and how it can be beneficial to your business.

New Client: City Facilities Management

08 May 2023

We're delighted to announce our newest client - City Facilities Management. Zen has been tasked with developing their own intranet system to boost their communication through-out their company.

National Earth Day at The Zen Agency

20 April 2023

Happy National Earth Day 🌎 At the Zen Agency, we are committed to doing our part to protect the environment. For several years, we’ve had on-going green initiatives to help the planet. Find out what steps we take through-out the year to reduce our carbon footprint.

Meet Zen's Newest Digital Marketing Intern

13 April 2023

The Zen Agency has a new member to the team. Ellis is currently a third year student at Glasgow Caledonian who's studying a degree in International Marketing. To find out more about our new digital marketing intern read our blog.

What Can We Learn From the Genuis of Red Bull?

03 April 2023

Red Bull is one of the most famous brands in the world. Red Bull's well known for its unique and effective marketing strategy. From sponsoring extreme sports athletes to owning its own Formula One team, Red Bull has taken an innovative approach to promote it's global energy brand. But, what can marketers learn from Red Bull?