Case Study


A fully SEO strategy to drive traffic for one of the world's largest suppliers of cables.


The Project

Brand-rex is one of the world’s largest suppliers of infrastructure cabling providing to such industries as Aerospace, Automotive and Marine. They required a full digital marketing strategy allowing them to market their products on a worldwide basis on the B2B market area


The Results

The solution was to provide them with a full digital marketing strategy. We carried out a number of things including On Page SEO focusing on keywords which would drive not only the most traffic to the website but the most relevant and Off Page SEO which included link building to help increase the overall domain authority of the website. We also offered advice in regards to UX and design.

After implementing the digital marketing strategy to the Brand-Rex website we have seen an increase in the number of visitors to the website of around 40%. In addition to this the bounce rate of the website fell and the average time spent on the website increased. In less than 10 months since launching the strategy these results would be considered a fantastic result for Brand-Rex

Princes Trust Zen worked with Prince's Trust designing two mobile apps as well as conducted UX interviews and testing with young people enrolled in the program.