The Project
Butcher's Larder was founded as a fresh produce delivery service in response to lockdown-based demand for contactless delivery and consumer desire to help small local businesses struggling through the pandemic. Butcher’s Larder came to Zen with the requirement to build a brand and website around their new business venture. For us this was the perfect project, as a full-service digital agency we were given the scope to test all areas of our expertise. From branding and design to web development and UX design to paid and organic marketing strategies.
Results
Over the course of the project Zen were able to successfully deliver on all the various requirements set out by Butcher's Larder. Branding including logo design and brand guidelines was successfully implemented. This branding informed the successful build of a product focused ecommerce website on the Shopify platform, all within a matter of weeks. Subsequent efforts to increase exposure to the brand were also successfully implemented across social media. This included creating and maintaining social media pages as well as running paid advertisements from said pages.
