• Scottish Advertising Awards

Social Media Strategies

  • Social Media Marketing

There are many social media channels and platforms that can be fully integrated with your online marketing strategy allowing you to engage with your customers and create brand awareness in a rapidly growing space.

The reach, scope and impact of your message can be carried at the speed of light across the world in a 140 characters via Twitter, a picture on Instagram, a video on Youtube, a hangout on Google + or a “Like” on Facebook allowing you to connect with your customers and grow your online reputation like never before.

Social Media Marketing allows you to engage B2B and B2C marketplaces and communicate with new and existing customers on a regular basis, driving previously untapped online markets back to your site. We can advise, manage or maintain these channels for you, while offering best practice, training and advice along the way.

At The Zen Agency we pride ourselves on our ability to research and understand your industry and your brand online and what is being said about your products, services and your business.

Our goal is to spark meaningful conversations between brands and people that build deeper meaningful relationships through the use of social media. Using various online listening tools, we gain insights into what your customers are saying about your brand, services or products online. We then use this knowledge to develop a unique strategy for your brand, creating relevant content which is spread across your social communities.

This allows us to develop a bespoke social media strategy that will address the needs of your audience while also communicating your core brand values, and achieving your key strategic goals, delivering  results which are measurable, sustainable and insightful.

Our services include:

  • Social Media Strategy
  • Social Media Management
  • Social Media Training
  • Social Media Consultancy
  • Content Aggregation and Seeding
  • Research & Insights
  • Facebook Apps
  • Online Reputation Management
  • Social Media Advertising
  • Social Media Sentiment Monitoring and Analysis

As food for thought, you should consider these statistics:

Twitter has 500million users

LinkedIn 150million users

Facebook has over 2.7 Billion likes a day

48 hours of video are uploaded every minute, resulting in nearly 8 years of content uploaded every day.