• Scottish Advertising Awards

McNairs

  • The Brief

    McNairs are based in Old Mill Park in Kirkintilloch and have been established for nearly 30 years. They supply building materials to everyone from large corporate construction organisations to small business and local tradesmen. Beyond McNairs business to business services the firm also provide a range of fantastic home improvement products for all types of homes. The building merchants required an ecommerce site that would allow them to sell their vast range of products online.

  • The Solution

    • We created an ecommerce system using uCommerce for building and timber merchants. The system allows McNairs to sell their products online and includes upselling and cross selling facilities.

  • The Results

    The McNairs site is now a modernised and easy to navigate sales and marketing tool. The site gives the user complete control over how they browse McNairs products and assists the user by recommending related items that the customer may be interested in purchasing.

    View this project

  • The Reaction

    "Zen have offered McNairs a fantastic service and support throughout the creation of our site"

    - Stephen Ballantyne, General Manager

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