Glenmor at The Gleneagles Hotel

Online marketing champion

Luxury holiday village Glenmor hires Zen as online marketing champion encompassing web copywriting, PPC and SEO.

Glenmor is the luxury holiday home village situated at The Gleneagles Hotel in Perthshire. As part of Glenmor’s overall sales strategy, they required an agency to manage their online marketing and SEO for the Glenmor website. The ultimate goal was to increase website enquiries and goal conversions to lead to more holiday home sales.

We were hired as online consultancy for Glenmor and conducted an in-depth strategy involving a web report and usage analysis, advising on which areas of online marketing to focus on. On a monthly basis we offer dedicated support to manage and advise on:

• SEO
• Paid search (PPC) campaigns
• Web optimised copy
• Link building
• Social network marketing

Our overall strategy is to increase the number of qualified users that are likely you to lead to more goal conversions. This will be achieved through relevant and well thought out campaigns and working in partnership with Glenmor to develop an overall understanding of the core values of Glenmor.

We report on a monthly basis and monitor the success of all SEO and PPC activity and to ensure a healthy return on investment.

In the last two months the web traffic has gone up by 20%.

Visit the Glenmor at The Gleneagles Hotel website