Sovereign House

Web creation and SEO

Main group websites and microsites, SEO and PPC

As part of their marketing strategy to push sales enquiries online, leading property developers Sovereign House appointed The us to design their new main website, an array of microsites to market individual property developments and to manage their SEO and paid search (PPC) activity.

Following a long standing relationship with Sovereign House, we recently launched the main Sovereign House website which provides information on special offers and details individual developments; we also designed and developed the 6 micro sites which show case the individual developments.

All of the websites are content managed and are consistent in design. We marketed each separately through SEO and PPC campaigns. We also worked with their PR and advertising agency on press advertising; ensuring a consistency in brand values and design across the email campaigns we implemented.

Through quality web design and SEO we ensured Sovereign House websites had top rankings on the search engines. On several occasions there were direct property sales as a result of this marketing activity. We also provided monthly analytics reporting to the Sovereign House marketing team. The results were impressive; for one of the websites, one headline PPC campaign alone produced 91,978 page impressions and 102 click throughs.

The Sovereign House microsites